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    December 22, 2008

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    Joe Doyle

    Great post. My agency has been helping an NFP this year and we've run a social media campaign to raise donations, knowing full well this was only the tip. Now the new-found online group needs to be nurtured and feel like they are part of the conversation.

    As we experiment to see what works for all these groups, one constant remains. People like to fell an attachment to an NFP, much like the brands they buy (and follow socially).

    Todd Schnick

    Thanks for this post Leigh. I recently blogged on this topic as well (http://intrepid-llc.com/2008/12/18/social-media-and-non-profits/). As a Board member of an Atlanta non-profit, I am always looking for ways to use social media to help our clients...

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