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    « cBus Syndrome: When your client has low self-esteem | Main | Breaking through: High-engagement agency marketing »

    August 04, 2008


    Lara Kretler

    I know I'm biased, since I was after all involved in this, but I still have to say that I LOVE this post! Thanks for seeing the big picture - and for pointing out what a terrific job Pete and team are doing.

    Having good PR counsel is one thing, but with social media the client has to actually do the hard part. It's like Oprah running marathons - yes she has a personal trainer, but she's still getting her butt out of bed at zero dark hundred to do the hard runs.

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